Learn about Google’s ad policies and how to avoid violations.
- What Are Google’s Ad Policies?
- Google’s ad policies define what types of ads and content are allowed on its platforms.
- Violations can result in ad disapprovals or account suspensions.
- Key Ad Policy Categories:
- Prohibited Content: Ads for illegal products, counterfeit goods, or harmful content.
- Restricted Content: Ads for alcohol, gambling, or healthcare products.
- Editorial and Technical Requirements: Ad quality, formatting, and functionality.
- Best Practices for Ad Policy Compliance:
- Regularly review Google’s ad policies and guidelines.
- Use GAM’s ad review tools to check for policy violations.
- Train your team on ad policy requirements.
- Q: How do I check if my ads comply with Google’s policies?
- A: Use GAM’s ad review tools or the Google Ads Policy Center.
- Q: What happens if my ad is disapproved?
- A: You’ll receive a notification with the reason for disapproval. You can then make the necessary changes and resubmit the ad.
- What challenges have you faced with ad policy compliance?
- How do you ensure your ads meet Google’s requirements?
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Last modified: February 4, 2025